surtex + heimtex

world art group does a handful of trade shows every year. two of the bigger ones are surtex in new york and heimtex in germany. when we started doing these shows, i was tasked with creating some of the banners that would surround—and essentially decorate the walls of—the booth, inside and out. i worked with design directors to come up with a grid layout that allowed a lot of flexibility and range of content and, for the most part, the format stuck. i’ve included examples below!